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Email Guide Provided by Flow Wealth
Members and Prospective Members: For a detailed explanation, required
disclaimers, and ways to avoid Spam complaints, please read the
following brief tutorial.
Flow Wealth will not tolerate SPAM or UCE of any kind. If you SPAM,
your account will be terminated and all monies due from the Company
will be forfeited.
What is SPAM?
SPAM is sending a solicitation (a commercial email) to someone who
did not, in some way, shape, or form, request or give permission
for that email to land in their mailbox. If you don't have proof
of permission, then you may not send the email solicitation.
To whom can you send email?
Safe List Members
If you are a member of a safe list or opt-in list, you may send
email to the members of that list, ONLY if you include as your opening
paragraph this sentence:
You are receiving this email because you and I are members of the
"Name of Safe List."
All legitimate safe list owners provide a disclaimer for you to
use. If you do not include this disclaimer, even if you forget,
you will get SPAM complaints and we will have to suspend your website
until you can prove that you are indeed a member of the safe list.
Forgetfulness is not an excuse - use the disclaimer.
Personal List Members
If you have a list of people with whom you have previously received
permission to send or swap advertisements (and have proof of this),
you may send them an email ad. If you are unsure whether or not
you have permission, ask them.
If you DO receive permission to send solicitations to someone, make
sure you keep a copy of that permission in a folder in your email
client, as you may later need it for proof. Always indicate in your
sales letter that you appreciate their permission and make sure
you include a one-step "opt out" link.
To whom can you NOT send email?
FFA Link Confirmation Emails
If you have an FFA links page, you may NOT advertise Flow Wealth
on your "link confirmation email." The reason for this
is because most FFA links sites do not confirm the email address
that is being submitted with the link. Therefore, this is widely
abused by people who submit email addresses belonging other people.
When the wrong people receive your confirmation email, they report
it as Spam. These complaints add up so quickly that it becomes too
big a risk to take.
Replying to Spam
You may not send a solicitation to people just because they sent
you one. The answer to SPAM is NOT sending one in return. Two wrongs
don't make a right! You MAY reply to THEIR SPAM and thank them for
sending their ad, telling them that their program/product/whatever
looks interesting, and ask them if they would mind you sending them
your ad. If you don't hear from them, you may not send it.
Lists from Unsafe List Vendors
You may NOT purchase a list from a list vendor claiming that their
list of 90 million email addresses for $15 is "safe."
IMPORTANT: If you cannot find anywhere on their web site an explanation
of HOW they get permission from the recipients to be added to the
list, DON'T buy it! If you are unsure about a list or advertising
source you are considering for purchase, use the contact form inside
your Flow Wealth Member Center to get approval and we will let you
know if this is a safe and approved source.
Newsgroups
You may NOT post your ad to newsgroups UNLESS that newsgroup specifically
states in their charter that advertisements are approved for the
list. If you are unsure, don't do it! Newsgroup subscribers are
notoriously the most ruthless SPAM complainers on the Internet.
Final Words of Caution
You may NOT send any email using the following disclaimers. If we
receive a complaint where the offending email includes any form
of these statements, your account will be terminated without investigation.
In other words, using these statements is a sure sign your email
is SPAM, so don't do it!
- "This is not spam. This ad is being sent in compliance with
Senate bill 1618, Title 3, section 301."
Translation: "This email is SPAM. I don't know the difference
between a bill and a law."
Bottom line: There is no such bill or law or anything with numbers
and the word Senate that gives you permission in any state or country
to send SPAM.
- "You are receiving this email because you are either on a
safe list, you posted to my FFA page, or you have sent me an ad."
Translation: "This email is SPAM. I figure if I list enough
reasons for sending it, you might just fall into one of these categories
and not realize I have spammed you."
Bottom line: Do NOT mix your lists together and think you can get
away with one generic heading! You must have a statement at the
start of your email that clearly states the name of the list they
are on or the reason that the person is receiving from you.
- "You are receiving this email because I heard you were interested
in business opportunities."
Translation: "This is SPAM and I'm not trying very hard to
disguise that fact."
Bottom line: If you don't have a valid, documented reason for sending
the email, DON'T DO IT.
Don't think for a second that you won't get caught. Not only will
the recipients complain, members of the Flow Wealth community also
notify us when another member is spamming. SPAM is also a
reputation killer - don't sabotage your business by advertising
the wrong way!
Note that this warning ONLY applies to sending email. You can post
unlimited classified ads, links to FFA pages, search engine submissions,
ezine ads, etc.
Why is it so important to have all
these rules?
First, our web host receives SPAM complaints made on our domain.
Too many complaints would get our hosting account shut down. Changing
hosting companies is a very costly process, and violators of our
SPAM policy could be held liable for those costs.
Second, if you SPAM the wrong person, you run the risk of losing
your ISP account. There are people (spam haters) who will stop at
nothing less. They will pursue the issue with your ISP, with us,
and our web host until the deed is done. It's not worth it, especially
because you're not going to collect any commissions that result
from advertising that is in violation of our policies.
We hope this will give you a good education on what is and is not
allowed in email-based advertising. If you have specific questions,
please ask. You cannot use "not knowing" or "not
understanding" as an excuse. We have provided a good base of
training and marketing ideas inside your Member Center, and will
continue to add to it.
Happy and safe advertising to you!
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